Media Strategist

I help business owners develop and implement strategies that accelerate
them towards their goals.

Clarify your brand message.  Grow awareness.  Increase revenues.


Clarify the visual brand for your business.  Develop a clear and compelling story.  Define who you are, what you do, and why.


Based on your goals, design a strategy to meet and exceed each of your goals with strong online marketing foundations.


Consistently take the actions required to move towards your goals.  Communicate clearly with your target audience.  Increase engagement and building community.


Recent articles from my blog section.

out of sight out of mind

Out of Sight, Out of Mind

Do not let your business go silent on social media. Be sure to have a consistent content strategy where you are showing up on a regular basis on all social media platforms including Facebook, Twitter, and Instagram so your business does not become out of mind.

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Learn how to maximize Twitter

Free Twitter Webinar

FREE ONLINE TWITTER WEBINAR THE POWER OF TWITTER There are 330 MILLION monthly active Twitter users, and over 145 million daily users. How can your business or organization maximize Twitter[…]

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How to generate traffic from Pinterest

Mastering Pinterest

MASTERING PINTEREST – a Free Guide Pinterest is so much more than just a social media platform. It is a massive search engine, and giant source of website traffic.  If[…]

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Sponsoring a child from Kenya

Introducing Byron

Hey Everyone – Please meet Byron.  This little boy is from Kenya and lives in a community on a dump site.  I have made the decision to sponsor Byron and[…]

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Back to school in a pandemic

The Online Corner: Tips for Back to School in a Pandemic

The Online Corner, as appears in the September edition of https://dufferin.snapd.com/ Submitted by Sarah Clarke, Media Strategist and Founder of Dufferin Media   TIPS FOR BACK TO SCHOOL IN A[…]

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TikTok Ban in the United States

Do not put all of your Marketing Eggs into One Basket

With the recent news from Donald Trump, the President of the United States, signing an executive order to ban the popular video sharing network, TikTok from all users in that[…]

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online learning resources

The Online Corner: Learning New Skills ONLINE

The Online Corner, Submitted by Sarah Clarke, Media Strategist and Founder of Dufferin Media as appears in the August edition of https://dufferin.snapd.com/ LEARNING NEW SKILLS ONLINE “Be humble, be teachable,[…]

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musings of a sahm turned blogger

The Musings of a SAHM Turned Blogger

The Musings of a Stay At Home Mom Turned Blogger Guest Blog Post by Christy Brighton   No one expected what 2020 had in store for the world. No one[…]

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celebrate the wins on social media

Celebrate the Wins on Social Media

The Online Corner, as appears in the Snapd Dufferin / Caledon July 2020 Edition Submitted by Sarah Clarke, Media Strategist and Founder of Dufferin Media CELEBRATE THE WINS ON SOCIAL[…]

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