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Month: March 2020

Top Five Free Photo Sites

Top Five Free Photo Sites Amazing social media content requires amazing photos! So how do you get amazing photos! You can hire a professional photographer. And trust me – this investment IS worth it!!! Getting branding shots of yourself and your business that can repurposed on your website and social media will have a huge…
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COVID19 Marketing Strategy

Pivot Your Marketing Strategy during COVID19

How to Adjust your Marketing Strategy During COVID19 Good morning fellow business owner. I am sure that the uncertainty of these times is causing you great stress. I know it is for me as well. I’m hoping that I can help guide and inspire you a little bit to set up your business to survive…
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ONLINE GUIDE: Branding Foundations Includes FREE Workbook

A business of any size and from any industry will be more successful if their BRAND is firmly established. Having the perfect business name, logo, tagline and mission statement will clearly identify your business – help you increase awareness of your business, grow your audience and community, and ultimately secure more customers and make more…
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social media is not a sales pitch

Social Media Is Not a Sales Pitch

Social Media Isn’t a Sales Megaphone Now more than ever consumers have a low tolerance for brands who treat social media as their megaphone and continually try to sell with every post.  It’s for this reason that brands need to not only respect their audience, but the platform they’re publishing and treat it as a…
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Don’t Let Your Social Media Go Silent During COVID19

Hey Everyone, I know it’s just a crazy time right now.  As a small business owner you might have had to shut your doors, or have just lost so much business so quickly you might as well have to close.  Regardless of the status of your business it is critical to remember that this crisis…
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How to Make Your Own Disinfectant Wipes

How to Make your Own Hand Sanitizer and Disinfectant Wipes Good evening friends. I’m sharing this information because I could not find any Lysol Wipes or any other disinfectant wipes at any of my local stores. The Corona Virus, or COVID19 has people buying up all of the disinfectant products such as hand sanitizers, home…
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Practice Physical Distancing COVID19

COVID19 Practice Physical Distancing, but stay Social

The term that the World Health Organization has been using in it’s messaging to help prevent further spread of the Corona Virus is to practice social distancing. I’m not arguing with their term, I’m just suggesting that we consider modifying the way we are implementing this in our daily lives. To help flatten the curve…
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what to post on social media during covid19

What to Post on Social Media During COVID19

We are literally experiencing history in the making. Never before has our generation experienced anything of this magnitude. Many businesses and brands are facing unchartered territory, and not sure how to navigate the uncertainty. The Corona Virus Pandemic is sweeping across the World, causing entire country to completely shut down. We are uncertain hour to…
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International Women’s Day 2020

International Women’s Day March 8th In 2016, less than 1/5 of all leadership roles were held by women “The energy is there. The women entrepreneurs are there,” she said. Of Canada’s1.2 million small to medium-sized businesses, fewer than 200,000 are women–owned.Aug 1, 2019 – National Observer.com These statistics are startling and concerning to me. We need to do better to…
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How do you Value your Digital Assets?

How do you Value your Digital Assets? When you think of the assets of your business you might list things from your balance sheet such as: cash on hand inventory building furniture & equipment goodwill Or qualitative items such as strong team great product environmentally friendly What about your Online Presence?  Your Brand? Your Digital…
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