Category: Branding

social listening

Social Listening Tip: Use Google Alerts

Social Listening Tip: Use Google Alerts to monitor your brand online What is Social Listening? Social listening is the practice of monitoring what is being said about your business online. This is different than just monitoring your mentions on social media – those are direct interactions that you are notified of. Social listening goes deeper…
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branding tips

Branding Tip: Make sure your profiles are consistent all of your social media

Branding Tip: Make Sure That All of your Profiles are Consistent on Social Media Day#112/365 Daily Tips. I usually have a list of the month in advance of topics and tips I want to share or explore. This one just kind of cropped up again as I came across a business that had very different…
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how to raise brand awareness using social media

How to Increase Brand Awareness Using Social Media

Social Media Goal Series 1/8: Goal#1 Increase Brand Awareness This is day #88/365 Daily Tips. I am following my post from yesterday “Social Media Tip: Establish Goals for your Social Media Efforts” With a series of 8 posts, each one will explore in more detail specific business goals that can be achieved using social media…
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Do you have a Digital Marketing Strategy

What is a Digital Marketing Strategy? A digital marketing strategy is an overview of all of your marketing efforts on the internet. It can include but not be limited to website marketing, search engine optimization (SEO), social media marketing, pay per click advertising, blogging, email marketing, social listening, review management, and more. Here is a…
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create an ideal customer avatar

Marketing Tip: Create a Customer Avatar

What is a Customer Avatar and How Can You Use it in Marketing Before you can effectively start target marketing to your ideal client it is super useful to create a customer avatar. What is an ideal customer avatar? An avatar is a profile showing the traits, characteristics and pain points of your ideal customer.…
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How to use Social Media to build a successful real estate business

How to use Social Media to Build a Successful Real Estate Business

How to use Social Media to Build a Successful Real Estate Business HOW TO — USE SOCIAL MEDIA MARKETING TO BUILD A SUCCESSFUL REAL ESTATE CAREER! Special report provided by Sarah Clarke, Social Media Consultant and owner of Dufferin Media Real Estate can be a gloriously successful career, or it can be tough work with…
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Strategy Plan to Meet Business Goals
3 keys to successful social media management
Social Media as an Asset of your business