Benefits of Email Marketing If you are looking to explore what benefits email marketing might have for your business, read on. Email marketing is used by 90% of marketers, but only 64% of small business owners use email marketing. If you are not including email marketing as part of your digital marketing strategy you are…
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Most people think of marketing as being all about ads, but that’s just one piece of the puzzle. Content marketing is a form of marketing that focuses on creating and sharing valuable content with your target audience to help them solve their problems. This can be in the form of blog posts, social media posts,…
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In order to create an effective marketing campaign, it’s important to use the right words. Unfortunately, not all words are created equal. There are certain words that you should avoid using in your marketing materials, because they can have a negative effect on your audience. In this blog post, we’ll discuss some of the most…
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Do you have Control of your Digital Assets? Do you have Control of your Digital Assets? As a business owner do you have complete control of your digital assets? It is very common during a conversation with a new client that when I ask them where their website is hosted and can they please grant…
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