Media Strategist

Hello, I'm Sarah Clarke - Media Strategist, Digital Marketing Expert, Nonprofit Volunteer, Blogger, Mom, Country Girl, Business Influencer.

My goal is to help your business grow through brand clarity, marketing strategy and increased visibility.


Clarify the visual brand for your business.  Develop a clear and compelling story.  Define who you are, what you do, and why.


Based on your goals, design a strategy to meet and exceed each of your goals with strong online marketing foundations.


Consistently take the actions required to move towards your goals.  Communicate clearly with your target audience.  Increase engagement and building community.

Sarah Clarke

My name is Sarah Clarke, I am a Media Strategist and the founder of Dufferin Media.
I have been working in the field of Digital Marketing since 2003.

5 Weeks To Success 

Is your marketing stressing you out?  Are you lacking a clear marketing plan?  Not sure where to start or what to do next?  This is my signature program, where I have guided many entrepreneurs through a 5 step process to clearly define your business Brand, Goals, and Marketing Strategy.  


Branding Foundations Guide

Presenting a brand consistently across all platforms can increase revenue by over 23%.  

Give clarity to your brand.  Give clarity to your customers.

Get it now along with a **bonus** Branding Template!


Mastering Pinterest

Pinterest is more than just a social media platform.  It is a giant search engine and huge source of website traffic.  Stop sleeping on this opportunity.  Learn how to master Pinterest and generate quality traffic to your business, e-commerce store, or blog.



Recent articles from my blog section.

The Zone Community

Business Feature The Zone Community

Business Feature: The Zone Community If you are a solopreneur, work from home, freelancer, or freedom seeking dream builder, and you struggle with productivity, staying focused, and getting your tasks[…]

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10 ways to repurpose content

10 Ways to Repurpose Content

10 Ways to Repurpose Content If you are a business owner, blogger, or freelancer you may feel that you could spend hours and hours working on content marketing.  There is[…]

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Confidence for Entrepreneurs

When it comes to building self-confidence, it really is all about you!

When it comes to building self-confidence, it really is all about you! Has this ever happened to you? You’re sailing along, having a wonderful day, and all of a sudden, you[…]

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how to handle a PR nightmare

How to Handle a PR Nightmare

Recently in my hometown of Orangeville, Ontario, Canada a situation unfolded at a local automotive dealership that quickly became national news, and a PR nightmare for the company. Basically a[…]

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Planning Social Media Content

Planning Social Media Content

Planning Social Media Content Planning Social Media Content can be one of the biggest challenges faced by a business owner in todays modern digital world. Social media can be time-consuming,[…]

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Is TikTok the Next Google

Is TikTok The New Google?

Is TikTok The New Google? Have you wondered with the increase in use of this popular video app if Is TikTok The New Google?  Then keep reading!   I was[…]

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Elevate Fall 2022

Elevate Fall 2022

Elevate Fall 2022 Have you suffered from trauma in your life that you feel is holding you back from your full potential as an entrepreneur and business owner?  I can[…]

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Social Media Inspiration

Social Media Inspiration for August

Social Media Inspiration for August As you plan out your social media posts for August, I’d like you to consider the following: What are my business goals?  This month, this[…]

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what is social listening

What is Social Listening

What is Social Listening What is Social listening and how it can benefit your business Social listening is the process of monitoring digital conversations to understand what customers are saying about[…]

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