Media Strategist

I help business owners develop and implement strategies that accelerate
them towards their goals.

Clarify your brand message.  Grow awareness.  Increase revenues.


Clarify the visual brand for your business.  Develop a clear and compelling story.  Define who you are, what you do, and why.


Based on your goals, design a strategy to meet and exceed each of your goals with strong online marketing foundations.


Consistently take the actions required to move towards your goals.  Communicate clearly with your target audience.  Increase engagement and building community.

Sarah Clarke

My name is Sarah Clarke, I am a Media Strategist and the founder of Dufferin Media.
I have been working in the field of Digital Marketing since 2003.

From Trauma to Triumph…Book Launch November 27, 2020

I knew that I was blocked. I felt stuck. I could imagine success, but it always felt like there was a brick wall blocking me from pushing forward. “FEAR” like chains around my ankles, dragging me backward, filling me with self-doubt and uncertainty. I know many women who have experienced trauma that keeps them stuck and living in fear. I was traumatized by various events throughout my life that led me to become stuck. I was unable to see my vision, my bigger picture. I needed help to grow, but didn’t know which way to turn. I felt as though I had reached my glass ceiling.
“The prettiest smiles hide the deepest secrets. The prettiest eyes have cried the most tears and the kindest hearts have felt the most pain.”


Free Branding eBook

I am pleased to offer you this free gift! I have written an ebook as part of my business learning series titled “Branding Foundations”.

Get it now along with a **bonus** Branding Template!



Recent articles from my blog section.

5 Weeks to Success

You are not alone!  I know you have a dream, and you have goals, but you might be floundering a bit on how to create and implement a strategy that[…]

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5 Tips to Improve Social Media Engagement

5 Tips to Increase Engagement on Social Media

5 Tips to Increase Engagement on Social Media If one of your goals is to increase the engagement on your social media platforms then you are not alone.  This is[…]

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podcast with Sarah Clarke Media Strategist

Podcast: Staying Alive UK

I met Michael de Groot on a Twitter Chat and was honoured when he reached out and asked it I would be a guest on his podcast.  We have a[…]

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5 ways to build quality backlinks

5 Way to Gain Quality Backlinks for SEO

5 Ways to Gain Quality Backlinks for SEO “93% of online experiences begin with a search engine” There is no getting away from the fact that backlinks remain one of[…]

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Young Entrepreneur Feature Evan's SMILE Wax Melts

Young Entrepreneur Feature: Evan’s SMILE Wax Melts

One day while mindlessly scrolling through Facebook I came across this post in Marketplace that stopped me cold and grabbed my heart: “My son Evan was diagnosed at 3.5 &[…]

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how to shop safely online

The Online Corner: Shopping Online….Safely

ONLINE SHOPPING … SAFELY This is the online version of the article as published in Snapd Dufferin for the February 2021 edition In 2021, over 2.14 billion people worldwide are[…]

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how to use linkedin to grow your business

How to Use LinkedIn to Grow Your Business

How to Use LinkedIn to Grow Your Business What Is LinkedIn? LinkedIn is the LARGEST professional network in the WORLD! LinkedIn is a business and employment-oriented service that operates via[…]

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digital marketing trends


The Online Corner, Submitted to https://dufferin.snapd.com by Sarah Clarke, Media Strategist and Founder of Dufferin Media as appears in the January 2021 print version. TRENDS TO WATCH FOR IN 2021…ONLINE[…]

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helping nonprofits in Kenya

Update on the Child I am Sponsoring from Kenya – A Christmas Gift for Teddy

In a recent conversation that I was having with Dave Hatfield, founder of the Living Stone Global Foundation, he mentioned how in the community right now because of the extreme poverty caused by[…]

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