Month: December 2019

Non profit feature All Paws Rescue Cat Rescue Toronto

Non Profit Feature All Paws Rescue

The team at Dufferin Media was super excited to launch for the second year our “Adopt A Charity Campaign” where we offer a full year of digital marketing services to a deserving non-profit organization. This year we received 66 nominations, more than triple from 2018.  The campaign was spread virally on social media around the…
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branding tip how to name your business

What’s In A Name

Naming your New or Existing Business If you are about to venture into launching your very own business – this is a very exciting time – and congratulations!  If you are already in business but are perhaps struggling a little bit with your identity – you are not alone.  Naming a business is one of…
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Non Profit Feature

Non Profit Feature: Jack Russell Terrier Rescue of Ontario

For this week’s non profit I’d like to share on an organization that brought into our family a much beloved little Jack Russell – “Dottie”.  My mother in law adopted Dottie through this organization which rescues little Jacks that are abandoned or “relinquished”.  Dottie has a fun spirit and loves to run and play and…
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Digital Marketing Strategies for Holiday Marketing

Actionable Strategies For your Holiday Campaign FREE EBOOK

I’m super excited to announce the release of the collaborative report, spearheaded by Social Pilot “Actionable Strategies for your Holiday Marketing” – directly from industries experts, influencers and agencies. Social Pilot asked me to collaborate with them on this super comprehensive report, and I was very honoured to be included. See below my contribution, and…
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Social Media Trends for 2020

Social Media Trends for 2020 – The Increase of Ephemeral Content

Social Media Trends for 2020 – The Rise of Ephemeral Content THE CONTINUED RISE OF STORIES Now that we are ending the year 2019, and entering into a new decade, many of digital marketers, including myself, are racing to stay on top of trends and try to predict what will be the next big thing.…
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non profit feature

Non-Profit Feature: Hats on Dufferin

Recently while volunteering at the Orangeville Food Bank on a Tuesday morning, one of the clients came to me and advised quietly “Excuse me but you are all out of hats in that basket out there”.  So I went and asked around – how do we go about getting more of those lovely hand made…
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Christmas Kindness Avent Calendar

Christmas Kindness Calendar

This year, instead of a traditional AVENT calendar, how about practicing random acts of kindness based on a KINDNESS Calendar! Please share with friends and encourage a ripple effect. Let’s see how many you can do! I love the one “give away free hugs”

cruisers sports

Non Profit Feature: Cruisers Sports

Non Profit Feature: Cruisers Sports Cruisers Sports To enhance the quality of life for individuals with physical disabilities through sport and recreational activity. The weekend of November 1st was the Cruiser’s Cup in Brampton Ontario.  I had the chance to attend this amazing event with my common law partner, Rob, who has just recently joined…
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