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Social Media Content Inspiration for September

Welcome September!  Cooler and fresher air, changing colours, back to school, sweaters, and pumpkin spice!  If you are looking for inspiration on social media content look no further.  I have compiled a list of September National Days and September Hashtags to help you create engaging social media content for this month.  Fall is my favourite…
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Podcast Sarah Clarke

Podcast: Connect Inspire Create

I was honoured to be invited by Carol and Trish to be a guest on their podcast; “Connect. Inspire.  Create” We share conversations for women entrepreneurs from around the globe who appreciate travel, a healthy lifestyle and are eager to learn tools and resources to grow their business and thrive in their lives.  Listen from…
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5 Benefits of Making Your Website Accessible

Over one BILLION people in the world experience some form of disability.  Accessibility impacts us all. What is Web Accessibility? Web accessibility is the process to ensure that a website can be used by ANYONE.  More specifically that websites are designed and developed so that people with disabilities can use them.  Website content should follow…
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benefits of using google my business

5 Benefits of Using Google My Business

What is Google My Business? Google My Business is a free tool offered by Google to manage your business listing.  It combines all features of what was previously Places, Maps, Google Plus etc.  By claiming and optimizing your Google My Business profile you are able to manage and control what Google says about your business…
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how online directories help your business

How Online Directories Help Your Business

Let’s talk about online directory listings and how they help your business through quality backlinks, improved SEO, and generating website traffic. I recently hosted a Twitter Chat on this topic, and some of the discussion from that chat will be used in this article.  Also at the very bottom I will be offering a FREE…
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how to celebrate pride month online

How to Celebrate Pride Month….ONLINE

The Online Corner, Submitted by Sarah Clarke, Media Strategist and Founder of Dufferin Media as appears in the June Edition of snapd Dufferin HOW TO CELEBRATE PRIDE MONTH…ONLINE As someone who deeply believes in inclusion, diversity, and accessibility Pride Month takes on a special meaning in my personal and business life.  I believe in acceptance…
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How to generate traffic from Pinterest

Mastering Pinterest Guide

MASTERING PINTEREST – Your Guide to Success Pinterest is so much more than just a social media platform. It is a massive search engine, and giant source of website traffic.  If one of your goals is to get more website traffic – you MUST include Pinterest in your Marketing Strategy. Pinterest has over 478 million…
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Branding Foundations guide

Branding Foundations Guide

I have written an ebook as part of my business learning series titled “Branding Foundations”. It includes 3 Chapters:   Business Name    Visual Branding    Tagline & Mission Statement This guide will walk you through how to select a NAME for your business, how to create a LOGO – and how to establish a…
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guest blog post email optimization tips

Email Optimization Tips for Everyone

Email Optimization Tips For Everyone Get your email read, understood and answered quickly.   Email is one of the easiest and most efficient ways for us to connect. Even with all the amazing advantages there are also many drawbacks. Those drawbacks include our messages not appearing relevant to our readers, the risk of sounding rude…
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how to manage your inbox

How to Better Manage High Volumes of Emails

How to Better Manage High Volumes of Emails With the increase of volume in digital communications growing year after year, it is inevitable that the volumes of emails being circulated daily is growing exponentially.  There are currently an estimated 2.4 billion emails sent every second.  That is 74 TRILLION emails every year.  I feel like…
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