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how online directories help your business

How Online Directories Help Your Business

Let’s talk about online directory listings and how they help your business through quality backlinks, improved SEO, and generating website traffic. I recently hosted a Twitter Chat on this topic, and some of the discussion from that chat will be used in this article.  Also at the very bottom I will be offering a FREE…
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how to celebrate pride month online

How to Celebrate Pride Month….ONLINE

The Online Corner, Submitted by Sarah Clarke, Media Strategist and Founder of Dufferin Media as appears in the June Edition of snapd Dufferin HOW TO CELEBRATE PRIDE MONTH…ONLINE As someone who deeply believes in inclusion, diversity, and accessibility Pride Month takes on a special meaning in my personal and business life.  I believe in acceptance…
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How to generate traffic from Pinterest

Mastering Pinterest Guide

MASTERING PINTEREST – Your Guide to Success Pinterest is so much more than just a social media platform. It is a massive search engine, and giant source of website traffic.  If one of your goals is to get more website traffic – you MUST include Pinterest in your Marketing Strategy. Pinterest has over 478 million…
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Branding Foundations guide

Branding Foundations Guide

I have written an ebook as part of my business learning series titled “Branding Foundations”. It includes 3 Chapters:   Business Name    Visual Branding    Tagline & Mission Statement This guide will walk you through how to select a NAME for your business, how to create a LOGO – and how to establish a…
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guest blog post email optimization tips

Email Optimization Tips for Everyone

Email Optimization Tips For Everyone Get your email read, understood and answered quickly.   Email is one of the easiest and most efficient ways for us to connect. Even with all the amazing advantages there are also many drawbacks. Those drawbacks include our messages not appearing relevant to our readers, the risk of sounding rude…
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how to manage your inbox

How to Better Manage High Volumes of Emails

How to Better Manage High Volumes of Emails With the increase of volume in digital communications growing year after year, it is inevitable that the volumes of emails being circulated daily is growing exponentially.  There are currently an estimated 2.4 billion emails sent every second.  That is 74 TRILLION emails every year.  I feel like…
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snapd article may accessibility online

The Online Corner – Accessibility Online

The Online Corner, Submitted by Sarah Clarke, Media Strategist and Founder of Dufferin Media to snapd Dufferin/Caledon ACCESSIBILITY….ONLINE I’ve recently completed a course for Web Accessibility and it has really opened my eyes about what an important issue this is for all of us.   Online accessibility may appear at first to only be a…
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5 Weeks to Success

You are not alone!  I know you have a dream, and you have goals, but you might be floundering a bit on how to create and implement a strategy that will get you there. Many entrepreneurs, bloggers, and business owners struggle with clearly defining their brand, clearly defining a marketing strategy, and then implementing the…
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5 Tips to Improve Social Media Engagement

5 Tips to Increase Engagement on Social Media

5 Tips to Increase Engagement on Social Media If one of your goals is to increase the engagement on your social media platforms then you are not alone.  This is one of the top discussions I have on a regular basis with clients.  It is wonderful if your social media accounts have lots of followers…
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podcast with Sarah Clarke Media Strategist

Podcast: Staying Alive UK

I met Michael de Groot on a Twitter Chat and was honoured when he reached out and asked it I would be a guest on his podcast.  We have a great chat and I think we both learned from each other.  You can listen here:   LISTEN TO PODCAST