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Category: Social Media

questions to ask on social media to increase engagement

20 Questions to Ask on Social Media

20 Questions to Ask on Social Media to Encourage Engagement This article will explore 20 Questions that you can ask on social media to encourage engagement on your social posts.  All social media platforms operate on similar algorithms.  The more engagement your content gets, the more engagement your content will get.  This is because the…
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Top Free Photo Sites

Top Free Photo Sites Amazing social media content requires amazing photos! So how do you get amazing photos! You can hire a professional photographer. And trust me – this investment IS worth it!!! Getting branding shots of yourself and your business that can repurposed on your website and social media will have a huge impact…
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social media is not a sales pitch

Social Media Is Not a Sales Pitch

Social Media Is Not a Sales Pitch Guest blog post by Maria Marchewka “Social Media Is Not a Sales Pitch” Social Media Isn’t a Sales Megaphone Now more than ever consumers have a low tolerance for brands who treat social media as their megaphone and continually try to sell with every post.  It’s for this…
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how do you value your digital assets

How do you Value your Digital Assets?

How do you Value your Digital Assets? When you think of the assets of your business you might list things from your balance sheet such as: cash on hand inventory building furniture & equipment goodwill Or qualitative items such as strong team great product environmentally friendly What About The Value of Your Digital Assets? What…
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social media tips

What is a Hashtag and How to Use it in Social Media Posts

What is a Hashtag and How to Use it in Social Media Posts Many people ask me What is a Hashtag and How to Use it in Social Media Posts.  So let’s explore the answers to this common questions. What is a Hashtag? hash·tag/ˈhaSHtaɡ/Learn to pronounce noun a word or phrase preceded by a hash sign…
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10 Ideas for Social Media Posts that are Fun and Engaging

10 Ideas for Social Media Posts that are Fun and Engaging

10 Ideas for Social Media Posts that are Fun and Engaging One of the biggest challenges to social media is deciding WHAT to post.  The more you plan ahead, and use strategy when planning your content the better results that you will achieve. Here is a list of 10 Ideas for Social Media Posts that…
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Digital Marketing Strategies for Holiday Marketing

Actionable Strategies For your Holiday Campaign

Actionable Strategies For your Holiday Campaign I’m super excited to announce the release of the collaborative report, spearheaded by Social Pilot “Actionable Strategies for your Holiday Marketing” – directly from industries experts, influencers and agencies. Social Pilot asked me to collaborate with them on this super comprehensive report, and I was very honoured to be…
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Social Media Trends for 2020

Social Media Trends for 2020

Social Media Trends for 2020 – The Rise of Ephemeral Content Social Media Trends for 2020 – The Increase of Ephemeral Content THE CONTINUED RISE OF STORIES Now that we are ending the year 2019, and entering into a new decade, many of digital marketers, including myself, are racing to stay on top of trends…
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How to Use Twitter for your Small Business

How to Use Twitter for your Small Business How to Use Twitter for your Small Business. There are over 330 million active users on Twitter, with over 145 million of those active daily. How can you tap into this large audience and use it as part of the social media strategy if you are a…
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Don't type all in caps

Why you need to avoid typing ALL IN CAPS

Why you need to avoid typing ALL IN CAPS Here is some friendly advise on online “netiquette” and Why you need to avoid typing ALL IN CAPS Why typing in all capital letters can have negative impact: TYPING IN ALL CAPS SEEMS LIKE YOU ARE SHOUTING OR YELLING When you post using all caps it is…
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