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5 Tips to Improve Social Media Engagement

5 Tips to Increase Engagement on Social Media

5 Tips to Increase Engagement on Social Media If one of your goals is to increase the engagement on your social media platforms then you are not alone.  This is one of the top discussions I have on a regular basis with clients.  It is wonderful if your social media accounts have lots of followers…
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5 ways to build quality backlinks

5 Way to Gain Quality Backlinks for SEO

5 Ways to Gain Quality Backlinks for SEO “93% of online experiences begin with a search engine” There is no getting away from the fact that backlinks remain one of Google’s top three ranking factors, and that it is unlikely to change any time soon. (SEMRUSH) What is a Backlink and Why is it Important? A…
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Young Entrepreneur Feature Evan's SMILE Wax Melts

Young Entrepreneur Feature: Evan’s SMILE Wax Melts

One day while mindlessly scrolling through Facebook I came across this post in Marketplace that stopped me cold and grabbed my heart: “My son Evan was diagnosed at 3.5 & his dream is to own a store of his own! He is helping me making wax melts branded by his own name!! Evan’s SMILE wax…
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how to use linkedin to grow your business

How to Use LinkedIn to Grow Your Business

How to Use LinkedIn to Grow Your Business What Is LinkedIn? LinkedIn is the LARGEST professional network in the WORLD! LinkedIn is a business and employment-oriented service that operates via websites and mobile apps. Founded on December 28, 2002, and launched on May 5, 2003, it is mainly used for professional networking. IMPORTANT LINKEDIN STATISTICS…
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free branding guide for your small business

Branding Foundations – a FREE eBook

I  am pleased to offer you this free gift!  I have written an ebook as part of my business learning series titled “Branding Foundations”. It includes 3 Chapters:   Business Name    Visual Branding    Tagline & Mission Statement This guide will walk you through how to select a NAME for your business, how to…
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Google Reviews How to Create a Custom Link

How to Create a Link for your Business to Get more Google Reviews

If one of your goals is to gain more Google Reviews for your business – you are going to love this little trick! Why are Google Reviews so Valuable? Google accounts for 57.5% of all reviews Worldwide.  Reviews are incredibly powerful as part of your Digital Marketing Strategy for many reasons.  Here are just a…
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Learn how to maximize Twitter

Free Twitter Webinar

FREE ONLINE TWITTER WEBINAR THE POWER OF TWITTER There are 330 MILLION monthly active Twitter users, and over 145 million daily users. How can your business or organization maximize Twitter in your digital marketing strategy? Benefits of Using Twitter: Increase awareness of your business Connect with new customers and community members Be active and get…
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free seo webinar

Free SEO Webinar

FREE ONLINE SEO WEBINAR There are over 63 million searches on Google every single second!  Search engine traffic is known to be higher in quantity and quality than other sources.  Having good search rankings and results for your business, non-profit organization, blog or online store will result in more visitors, more leads, more customers and…
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Online Workshop Digital Marketing

Online Workshop: Digital Marketing Foundations

FOUNDATIONS OF DIGITAL MARKETING This is a 6 week online workshop to learn the foundations of digital marketing.  Topics to be covered will include (but not be limited to): Hosting, email, and website foundations Blogging SEO Google My Business Social media platforms Social media content – what to share / when How to grow your…
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marketing tips covid19

Tips for Marketing as your Business Reopens after COVID19

Here in Ontario most of the province shut down the week of March 17th.  I remember because it was March Break, and St.Patrick’s Day celebrations were immediately cancelled.  That was TWO months ago.  We have been in quarantine for about 8 weeks.  Businesses and schools shut down, most people staying home and only venturing out…
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